Our Philosophy
Accurate Sales Data Records Come from Consumption
Unlike most players in the sales data space, CIENCE is the first user of our own data... For ourselves and thousands of lead generation clients in virtually every Industry (and ICP) available. Given this reality, we place fundamentally more pressure on our data asset to be uncompromisingly accurate.
In addition, we also see opportunity in, and have many occasions where the data that we create for clients is bespoke - curated and specialized to specific needs. Without sounding like we're trying to be all things to all people -- the CIENCE Way, with data, is truly the best of all worlds.
On the other hand, we assume that our buyers want to be strategic with their data assets… They want specific data points that go beyond Demographic (First Name, Last Name, Email, Phone, etc) or Firmographic (Revenues, Employees, Locations) of Contacts and Accounts.
These are important points to consider when shopping for data - as most data providers give you what everyone else (read: your competitors) already has. And when that data decays, well that’s just too bad... And there's little incentive for the data provider to fix the dirty data -- as inside their offices the saying, "bad data sells just as well as good" is a phrase you will NEVER hear at CIENCE.
High Accuracy
Traits of Our People
The CIENCE process includes Researchers, Quality Assurance (QA) and management in the building of bespoke lead lists for our clients. We’re known for our high-accuracy results, operating at >97% across all data.
Training is extensive prior to any “live” customer account deployments. Data science - methods, processes, algorithms- and fundamentals of information gathering are part of the core curriculum.
Researcher
Vlada
I deliver curated, highly-targeted and (most important!) accurate lead lists to my clients, daily.
I’m familiar with Account-Based Marketing or pure demographic targeting of individual prospects. I always focus on the ICP (Ideal Customer Profiles) to ensure only the right leads are found.
My team of Lead Researchers identifies the decision makers at your target accounts. We have the ability to sift through a wide variety unique attributes for each prospect for deeper personalization or qualification in your outreach phase. We also validate your existing leads and enrich them with unique data attributes.